| LABEL NEWS, FEATURE NEWS
SPOTLIGHT ON MEN'S GROOMING PRODUCTS:
THE iCOLOR® 700 LED TONER-BASED DIGITAL LABEL PRESS
While the men's grooming industry remains a niche market, men are now a multibillion-dollar growth opportunity for the personal care industry. A new generation of image-conscious male consumers focused on personal wellness is driving that growth as they aim to improve their appearance. With attitudes towards traditional male grooming shifting, men are now diversifying into skincare regiments using products such as moisturizers, face scrubs, and anti-aging creams to improve their physical appearance.